Main image via Chatime & Tealive
Will the brown sugar boba hype ever die down? With new brands entering the market every now and then, it’s really hard to keep up. To set themselves apart from the growing competition, bubble tea giants Chatime and Tealive are introducing what could perhaps be the next big thing amidst the boba craze: milk tea soft serve.
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Tealive recently announced the launch of their Bubble SofTea, a milk tea soft serve with pearls and brown sugar syrup, which is now available in the Sri Petaling, The Curve and IOI City Mall outlets.
People are definitely excited for this new concoction, because who doesn’t love the best of both ice cream and boba?
tealive got soft serve ice cream with brown sugar pearls wtf on my way bro
— Shahril Zainol (@shahrilsotired) June 18, 2019
Boba icecream by tealive pulak dah. Ko tunggu eh aku dah order bubble dkt shoppee. Hmmm hari2 aku telan aaaaaa sedapnyaaa pic.twitter.com/0KV9r0Djpt
— ida. (@SaidaKamall) June 18, 2019
Pak sedap bubble softea @tealiveasia ni 10/10 ⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️ pic.twitter.com/RmtfZplpXj
— nikisaanifa (@afina_gd3031) June 18, 2019
I tried the Tealive Milk Tea Ice Cream
— Han 🌈 (@Oredude) June 18, 2019
It was pretty good y'all should get it while its still available pic.twitter.com/Gu7tT1X36Z
Not to be outdone, Chatime teased their take on the soft serve and boba concoction on Facebook a day after Tealive’s announcement with the Neelofa x Chatime Signature. Details about its availability have yet to be announced.
So, is it a yay or nay? Will this be the next big thing since cold, fresh milk and warm boba?
